the best indie clothing brands for kids via laurenconrad.com

In honor of our Motherhood May theme here on the blog, today I wanted to talk about a few of my very favorite independent clothing brands to shop for my two little ones. While it’s often designer pieces that gain cult following status when it comes to womenswear (hello, Gucci everything), the independent brands are the ones that mamas tend to lust after the most for their kiddos (hello, Freshly Picked). These are the high quality, fashion-forward pieces you see all over Instagram; the types of kids’ items you truly wish they made in your size too.

While indie brands do tend to be more expensive, you are paying a premium not just for the cutest styles out there (although that is definitely a factor!), but to know that the product was ethically made. This isn’t to say I don’t do my share of shopping at fast fashion retailers too. After all, kids grow quickly and get messy, so it doesn’t always make sense to spend a ton on your little one’s wardrobe. But whenever I can, I prefer to invest in unique, heirloom-quality pieces and support independent designers—many of whom are also mamas themselves. So, without further ado, here are 12 independent kids clothing lines that will guarantee your little one will be the chicest tot on the playground…

the best indie clothing brands for kids via laurenconrad.com

1. Little Moon Society
Haylie Duff and Jessica Frank’s kids clothing line is a favorite amongst Team LC and all of our friends. Everything is made from the softest lightweight cotton, and they source, produce, and dye all of their fabrics locally in Los Angeles.

the best indie clothing brands for kids via laurenconrad.com

2. Minnow Swim
If you spend your summers by the pool or beach, your little one will look as cute as can be in a Minnow swimsuit. Designed by Laguna Beach alum Morgan Smith (nee Olson), Minnow embraces clean lines, sun-kissed color palettes, and purposeful details.

the best indie clothing brands for kids via laurenconrad.com

3. UltraViolet Kids
Made in L.A. from sustainable fibers or deadstock fabric, Ultra Violet Kids makes clothes that are playful, fun, and full of colors and patterns—perfect for your pint-sized hipster.

the best indie clothing brands for kids via laurenconrad.com

4. Arq
This kids clothing line (co-owned by Solly Baby’s Elle Rowley) is made in the U.S. and has a vintage, Pacific Northwest vibe. They make great basics like striped T-shirts and sweatshirts.

the best indie clothing brands for kids via laurenconrad.com

5. Fawn Baby
Fawn Baby is dreamt up, designed and produced entirely in Los Angeles. Most of their apparel is handmade-to-order, which also means less wasteful production. The collection is made up of the most whimsical, colorful, vintage-inspired play clothes, that kids will love as much as you do.

the best indie clothing brands for kids via laurenconrad.com

6. Little Minis
If you have a little girl who lives in sweet pinafores, rompers, and feminine dresses, then Little Minis will become your new go-to. All apparel is made in Los Angeles, California by a responsible factory, and the majority of the fabrics are deadstock fabrics. Don’t miss their new matching mama and baby collaboration with Christy Dawn.

the best indie clothing brands for kids via laurenconrad.com

7. Rudy Jude
I recently discovered Rudy Jude at a local craft fair, but it seems I’m late to the game and that tons of mamas are already obsessed with this line. Their current collection features the cutest 1970s-esque terrycloth short and tank sets. And even better, all of their cotton is 100% organic and ethically sourced, and their clothing is dyed with 100% natural dyes.

the best indie clothing brands for kids via laurenconrad.com

8. Kira Kids
Made from 100% organic cotton, Kira Kids is known for the cutest graphic prints that will make your kids want to get dressed in the morning. (One of my daughter’s all-time favorite pieces of clothing comes from this line.) They also now make tees in adult sizes, in case you want to match your mini.

the best indie clothing brands for kids via laurenconrad.com

9. Wil + Frida
One of my newest discoveries, this children’s clothing line is full of breezy, boho pieces for girls. Everything is environmentally friendly and handmade in Los Angeles.

the best indie clothing brands for kids via laurenconrad.com

10. Les Gamins
Made entirely in L.A. from fabric to sewing, Les Gamins is a great place to find high-quality, everyday basics for babies and toddlers that look good, feel good, at an affordable price point. Thoughtfully designed and sustainably produced, these all-season pieces are made for play.

the best indie clothing brands for kids via laurenconrad.com

11. Alice + Ames
Alice + Ames is a U.S. based clothing line with adorable dresses and matching skirt/top sets for little girls. Everything is designed to strike the perfect balance between style and comfort, keeping both mamas and kiddos happy.

the best indie clothing brands for kids via laurenconrad.com

12. Sasha + Lucca
Chic, cozy, and timeless, Sasha + Lucca makes precious pieces out of Peruvia alpaca wool and soft Pima cotton. My daughter flips for their tutu-style dresses and skirts.

Do you have any other kids clothing brands you love?

Please let me know about them below!

xo Ilana
Team LC

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