Last week I had the privilege of celebrating my third annual LC Lauren Conrad Runway Collection with some of my favorite ladies. To help kick off the collection, my team and I held a Girls Night Out event inviting everyone to take an up-close look at all of the pieces. This Girls Night Out encompassed everything that I wanted the collection to emanate—lots of glam and a touch of whimsy.
A few weeks ago, my team and I put together really beautiful gift box invitations to send out to our media attendee list. We wanted our guests to receive some of our favorite products to get excited to attend our Girls Night Out! Here’s what they received in their gift box invitations:
- LC Lauren Conrad Runway Clutch
- Ban.do Compliment Card Set
- Bling Wipes
- Skin Inc. Facial In-A-Flash Multi Masking Bento Set
- Derma E Dry Shampoo
- Epicuren Anti-Aging Lip Balm SPF 15
- Kate Somerville Exfolikate Cleanser
- Sugarfina Sweets
- Orly Nail Lacquer
- Pre-Heels Blister Spray
- Invisibobble Hair Tie
- Kopari Coconut Mini Melt
My LC Runway launch party was held at Beauty & Essex in Hollywood, a space that my friend and prop stylist, Kate Martindale, transformed into something truly magical. Red roses and carnations filled table tops while gold shimmering disco balls adorned the floor. My favorite part? The incredible backdrop of 800 roses and carnations that Kate put together for the perfect photo op. Trust me, they smelled just as pretty as they looked!
Guests and friends sipped on rosé and a berry-infused signature cocktail called Berries & Bubbles while enjoying music by DJ GrlSkout. I was thrilled to even have our model Loey Lane, who helped us announce the launch of plus sizes in the line, attend the event and help showcase the collection. All of the pieces were set up outside on the terrace with a sparkling view of the city, the perfect place to chat and do a little shopping. I couldn’t have been happier with how it all came together thanks to so many helping hands! I hope you all love my third LC Runway collection as much as I enjoyed designing it just for you.
Have you taken a look at the collection yet?
If not, be sure to take a peek here. And be sure to let me know which pieces are your favorites in the comments below.
Photos: Getty Images