We are excited to announce the first installment of a brand new series here on LaurenConrad.com: Wanderlust Wednesday, a monthly travel guide post written by one of our favorite Instagrammers and travel bloggers, @LucyLaucht! In today’s post, Lucy will be sharing the inside scoop on where to stay and what to see in Tulum, Mexico. Enjoy, and check back each month for a new Wanderlust Wednesday post…

Tulum Mexico, Lucy Laucht for LaurenConrad.com
Hello everyone! It’s Lucy here. I’ll be sharing a travel guide from a new city around the world each month here on LaurenConrad.com, and today I’m going to be talking about Tulum. I last visited Tulum in January and it was my second time going. And I traveled solo! Every year, I go on one solo inspiration trip. I think it’s a great way to refresh and find new ideas.

In picture-perfect Tulum, you will drink the most delicious green juice, obsess over yoga and generally become a more beatific version of yourself. People reference the old days, when Tulum consisted of a dusty beach road dotted with cabanas sans electricity. Tulum is now a town (still sans electricity, sometimes), with restaurant waitlists and traffic, but hidden gems are to be found. Pack a fringed kaftan, leave the heels at home, read this guide and prepare to relax…

Turquoise waters of Tulum, Mexico | Lucy LauchtView from the top. Don’t miss the Tulum ruins and the turquoise waters below.


Where To Sleep 

  • Try MangleX, a new boutique hotel towards the southern end of Tulum consisting of four cabaña suites elevated above the mangroves. Bonus: It has private access to a beautiful cenote teaming with tropical fish.
The pool at MangleX, a new boutique hotel in Tulum, MexicoThe pool at MangleX, a new boutique hotel.


  • Yoga Shala Tulum, where you literally step out of your cabana and into the yoga studio. And rates are super-reasonable given its central location.
  • Coqui Coqui is set on pristine beachfront and easily the prettiest spot in Tulum.
Coqui Coqui boutique hotel and spa, Tulum MexicoCoqui Coqui boutique hotel and spa.


Where To Eat 

  • Be Tulum. Think breakfast among the coconut palms. The gorgeous ceramic plates and cups are handmade in Merida and the food is delicious.
the bar at Be Tulum | Lucy Laucht for LaurenConrad.comThe bar at Be Tulum.


  • Aura Beach Club. A relaxed spot to hang if your hotel doesn’t come with beach access. Try the fresh fish ceviche (seriously, the best in town) and a cold beer with fresh lime.
  • Chamico’s Lobster Shack. Get to this hidden spot by heading north from Tulum on Hwy 307, turning right onto the unpaved road across from Oscar & Lalo’s and driving to the end. It has no menu, no crowd and there are no phones allowed.
beach shacks at the southern end of Tulum beach | Lucy Laucht for LaurenConrad.comThe prettiest beach shacks dot the southern end of Tulum beach.


  • Casa Violeta. Try the delicious ceviche de pulpo and a cold cerveza or two.
  • Hartwood. A (now famous) open-air spot famed for fresh, local ingredients cooked on an open fire and wood burning oven and grill. Go early evening but expect to wait, the queue starts at 3:30pm these days! Tables start seating from 6pm-11pm.
Hartwood Tulum, Mexico | Lucy Laucht for LaurenConrad.comHartwood Tulum, an open-air spot famed for fresh, local ingredients cooked on an open fire and wood burning oven and grill.


  • Restaurare. A jungly, open-air style kitchen serving locally sourced, Mayan-style vegan cuisine. They also do a mean smoothie. 
Fresh oranges in Tulum, Mexico | photo by Lucy LauchtFresh oranges in Tulum.


Where To Drink

bright yellow door in Tulum, Mexico | photo by Lucy LauchtAt Posada Margarita every door, wall, pot and sign is an Instagram dream.


  • Posada Margarita. Every door, wall, pot and sign is an Instagram dream. Order the green juice, it’s delicious and will make you feel like a million bucks.
Posada Margarita, Tulum MexicoThe restaurant at Posada Margarita.
Tulum. Mexico | Lucy Laucht for LaurenConrad.comDon’t miss the green juices!


  • Zulum’s Roof Deck Bar. Toast the sunset and sip cocktails as fairy lights illuminate the night.
  • Batey Mojito & Guarapo Bar. For raw sugar cane juices and the best coffee in town. They pride themselves on having the “world’s best mojitos ever.”

What To Do

  • Mayan Clay Spa. This heavenly experience involves getting horizontal in the jungle while being slathered in warm, restorative Mayan mud. Your skin will thank you afterwards.
  • Wake early and walk south along the beach, in the direction of Sian Ka’an Reserve. The further south you get, the wilder and more deserted the beach becomes. The shore is dotted with little beach shacks and coconut groves teaming with beautiful, brightly colored birds.
Vintage VW in Tulum. Mexico | Lucy Laucht for LaurenConrad.comVintage VWs are a common sight.
Hiring a bike is a great way to get around Tulum, MexicoHiring a bike is a great way to get around Tulum (especially if it’s a cute yellow one!).


  • Go for a bike ride. Hire a bike and peddle north to Tulum ruins. From the cliff top the crowds of swimmers dotting the turquoise blue sea presents a beautiful photo opportunity.
crystal clear waters of Tulum, Mexico | photo by Lucy LauchtCrystal clear waters.


  • Sian Ka’an Reserve. A 1.5 million acre protected Unesco World Heritage site. 
Try a three hour, naturalist-led kayak tour and spot tropical birds across the Caapechen Lagoon.
  • Sunday Farmers market at Ahau Tulum.

Where To Shop

  • Coqui Coqui Perfumery & Boutique. The mini perfume bottles make for perfect gifts and the simple white and gold packaging is worth the purchase alone. Try Orange Blossom and Rosa Seca—they’re my favorites.
  • La Troupe. Housed in an old shipping container, the well-edited selection of clothes, accessories, and home wares is perfect for nailing the Tulum look (flowing embroidered kaftans, denim cut-offs, gold rings, and just-so-beachy hair.)
  • Loltulum Boutique at Posada Margarita. Founder Francesca Durante stocks a great selection of bikinis, sandals, beach towels and sunglasses.
Turquoise tables at Posada Margarita.


Travel guide to Tulum, Mexico by Lucy Laucht | LaurenConrad.comPink sunrise on Tulum beach.


And there you have it! Everything you need to eat, sleep, shop and see in Tulum. Tulum is pretty magical so it’s really hard to choose one favorite thing about this place, but I think it would have to be swimming in the crystal clear ocean as the sun rose over the beach. It was so was special.

Now all you need is a packing list. Here are some of the essentials I recommend bringing…

What city would you like to see me do my next travel guide on?

Give me your suggestions in the comments below. And stay tuned for next months Wanderlust Wednesday. Thanks for having me, LaurenConrad.com readers!

Xx Lucy

P.S. Be sure to follow along with more of Lucy’s adventures on @lucylaucht.


Photos: Lucy Laucht