It has been a long and arduous competition, but I am pleased to announce the winner of the Kohl’s Blogger Contest. The decision was not easy. But after reviewing the past challenges as well as the results from the poll it was clear we had a winner: Congratulations to our winning blogette Anna Hodge!


Anna, your style and aesthetic are just lovely. My team and I were very impressed with the creative ways you executed each challenge, the way that you styled all of the LC Lauren Conrad pieces into your looks, as well as the personality exuded by your final writing sample. We’re also avid readers and huge fans of your blog, Fash Boulevard. Your tenure as the official Guest Blogger will begin May 2012! And our team will be in contact with you about your trip to the Big Apple. Congratulations!

Here are Anna’s outfits from the competition…



From the get go, I knew this would be an impossible decision. All of the initial entries were so impressive. We’ve got some insanely talented and chic blogettes here on!! At first I couldn’t imagine narrowing it down to just five–so of course, we did six. When we did finally narrow it down to six ladies, I couldn’t image cutting anyone. Katie Manwaring, Christina DeFilippo, Julia Renkert, and Maria Scala–all of you are so great and I wish you all nothing but the best. I wish I could have picked each and every one of you, but as with all contests, we had to pick just one winner. Thank you all so much for participating in the competition and for bringing your amazing style to Thank you, thank you, thank you!

And to our fabulous and oh so talented runner-up, Jeanette Scott. Jeanette – you are an amazing blogger, and I wish I could have chosen two winners! I wish you the best, and congratulations for making it into the top 2!! I know that you’ll go very far, and that you have a ton of supporters here at

Stay tuned for more updates about Anna’s trip to the Kohl’s Design Center in NYC, where she’ll get a glimpse into what happens behind-the-scenes of the LC Lauren Conrad Collection, as well as her first official guest blog!

And last but certainly not least, I want to thank all of YOU–the voters–for helping me pick our Guest Blogger Anna!

Would you like to see more competitions like this here on Let me know in the comments below. Or if you have any fun ideas, tell me about those too!

And let’s give Anna, and our five other finalists (Jeanette, Christina, Katie,Julia, and Maria) a big congrats!

XO Lauren

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