Eco Chic: I’m Joining BlueAvocado


Now is the time to think green, which is why I have joined forces with an incredible company founded by three eco-minded women that’s on a mission to inspire others to reduce their eco footprint with “cool products for a hot planet.” The company is BlueAvocado. BlueAvocado offers sustainable lifestyle products such as shopping bags and lunch kits to replace all of the disposable items we use routinely use day to day (think plastic grocery bags, lunch baggies etc.). Aside from helping to save the planet, BlueAvocado is also working to enable more than 200 micro-loans to female entrepreneurs through the Whole Planet Foundation. Pretty impressive, right?

Here’s where I come in: I will be designing my own eco-collection, which will debut summer 2012! In addition to BlueAvocado’s hit shopping and lunching goodies, I will also be designing products for home storage, travel and cosmetic accessories.

I’m thrilled about this new partnership. To me, it represents a synergy of all the things I love to do–design great products, enable women to realize their dreams and inspire thoughtful action. After all, improving our home–our planet, our environment–is our responsibility and BlueAvocado is giving us the tools to be more sensible.

BlueAvocado is currently available at a wide range of retailers in the United States including The Container Store, Bloomingdale’s, and Whole Foods. It’s also available online! If you are looking for a green gift this holiday season, they are offering a discount just for you for 25% off – balc25. I’ll update all of you with a list of current retailers as soon as my collection is released next summer.

Find our how you can reduce your impact by clicking here. And stay tuned for my forthcoming BlueAvocado collection!

How are you going to reduce your eco impact today?

XO Lauren

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Categories: Updates
Share This
  • Katie N

    What an exciting opportunity for you! I think it’s a really great idea :) Congrats! I completely agree with what you said about it being OUR responsibility to take care of our home!

  • Melissa

    Great idea! I am commiteed to buying eco-friendly products but sometimes I feel like my options are not as cute or fun. I know your line will provide me with stylish options!

  • Sarah Heckle

    Ooh, cool! Make a cute lunch box beasue I need one! :) Congrats on your new line for them!


    Check out Tulle and Trinkets features for the week!

  • Rebecca Kelsey Sampson

    That is so exciting! I’m always trying to find ways to be greener. So excited! I can’t wait to see what you come up with. For the past two years I’ve been using green bags when I go grocery shopping. I have about 30 bags to fit all our groceries for a house of seven!

    Kindness is the best accesory,

  • Cherie LaFlamme
  • Lauren Hoffman

    Incredible Lauren. I can’t wait to see what you design! I could use a good trave lcase for jewelry… plastic snack bags aren’t the most eco-friendly but at the same time, do a good job of not getting all my necklaces knotted together!

    <3 Lauren

  • paypat

    Their sandwich bags can be used for makeup bags when you travel…TSA friendly. And for beach lovers, the mesh bags are perfect for collecting shells and rinsing the excess sand out of them. Thanks for the great tip, Lauren!

  • Lindsay Stark

    I can’t wait until this company ships to Canada. I have been looking for a sustainable way to bring snacks around for ages. Great job ladies!

  • Stacie Grissom

    Cool! That lunchbox is so cute. :)

    DIY Fabric Flower Scarf < -- my DIY blog :)

  • Helen Le

    I am a mom and I go through ziplocs like mad crazy. I hate it and I love the (re)zips from Blue Avocado. I think they are fast, clean, and a safe alternative to plastics.

  • Melissa Panici

    Lauren I’m so excited about this new line!! I’m so glad you are taking part in this:) I will do everything I can to go green and will definately support your line!

  • karly goins

    Lauren this is so awesome! I can’t wait to see your line when it debuts! I was co-president of the Eco Club in high school and still try to be as green as possible :)

  • Andrea Roiniotis

    I tried using the code balc25, and it says:

    The promo code you entered is not valid, expired or not eligible for this order. Please verify or leave the promo code field blank.
    Is it only good for certain items?

  • earthangel

    I am sooooo proud of you! I look forward to seeing your line:)!

  • Gina

    Wow! So cool! Can’t wait to see the designs! I’ve been wanting to buy some eco friendly bags when I go grocery shopping and the ones they carry are really cute.

  • Kimmy S

    I am so proud of you! This is such a great collaboration. I can’t wait til your collection comes out next summer, I am definitely going to be stocking up on EVERYTHING since I’m a working girl and bring my lunch every day. I hope there are cute water bottles!

  • Elisee prummel

    This is amazing for you Lauren, i’m so happy for you!
    I love that lunch box!
    I can’t wait to see your colletion and use it!!

  • sumershine

    So exciting! I love my reusable bags and always take my lunch with me to work in my Laptop Lunches Bento Box. Thanks for working hard to make it chic to be healthy and green.

  • tinamarie

    i’m learning about sustainability & eco-designs in my design class (: it’s interesting how much we waste. i’ve recently started recycling plastic, paper, & cardboard. it’s so simple.

  • carena klerkx

    it’s amazing! i’m so happy for you Lauren! X



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